Bacio Ribeirão Preto
Customer: Bacio Di Latte
Scope: Evolutionary Rollout, Project Management.
Scope: Brasil
Welcoming in every detail.
The first street store of Bacio di Latte in Ribeirão Preto/SP presented a challenge: to integrate harmoniously into the already established open mall, elegantly standing out while offering a unique and authorial atmosphere, combining elements of contemporary Brazilian architecture with affective Italian memories, characteristics that constitute the essence of Bacio's environmental design.
The intention was clear: to provide an intimate and warm environment that welcomes its visitors with casualness, freshness, and spontaneity.
The intention was clear: to provide an intimate and warm environment that welcomes its visitors with casualness, freshness, and spontaneity.
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The solution started with a precise project strategy. Through careful management of scales, levels, and ceiling heights, the customer's journey, from the street to the store's interior, is built as a crescendo of welcoming. Materials in their natural state, the presence of biophilia, and raw tones that tend toward off-white dominate the space, reinforcing the feeling of proximity and belonging.
The delimitation of the seating area was done with subtlety, preserving the connection with the street and pedestrian areas. Meanwhile, the façade design and scenic lighting ensure the brand's visual signature, making the store easily identifiable even from a distance.
The project was widely approved. Since then, several new stores have been inaugurated, all inspired by this same concept that balances identity, sensitivity, and experience.
Photography: Anderson Peron
The delimitation of the seating area was done with subtlety, preserving the connection with the street and pedestrian areas. Meanwhile, the façade design and scenic lighting ensure the brand's visual signature, making the store easily identifiable even from a distance.
The project was widely approved. Since then, several new stores have been inaugurated, all inspired by this same concept that balances identity, sensitivity, and experience.
Photography: Anderson Peron
