Prüne
Customer: GAX S.A
Scope: Project Tropicalization, Construction Turnkey, Rollout Implementation
From the Pampas to Brazil
Prüne is one of the main fashion brands in Argentina, with more than 100 stores in Latin America. Offering high-end leather fashion, the brand is a reference in the segment and is entering the Brazilian market starting at Shopping Iguatemi in Porto Alegre/RS.
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For the Prüne flagship store in Brazil, R4DESIGN performed the project localization (tropicalização) and management, in addition to the full implementation rollout. The new point of sale, marked by a light and inviting atmosphere, was made feasible and constructed in just 45 days, from adapting the project to Brazilian standards to the handover of the keys.
Suppliers: RCS Obras [Civil Works], Bento Ambientes de Marca [Woodwork].
Photos: Marcelo Donadussi
Suppliers: RCS Obras [Civil Works], Bento Ambientes de Marca [Woodwork].
Photos: Marcelo Donadussi
